The Niche Makers are bring down the industrial revolution

After reading “The Long tail” by Chris Anderson I became aware of the economics and the shift taking place to a niche model in business for the 21st century. It is becoming evident how the wide play, vague and impersonal paradigm is starting to collapse while the strong niches are starting to dominate. It is even a matter fiction by such writers as Cory Doctrow in his novel “Makers”.We can also can read about it in E.F. Schumacher’s book “Small is Beautiful” as well as by Seth Godin in “Small is the New Big”. I would say that the industrial revolution is slowly dying and we are moving into a more intimate, one to one, humane and nurturing model of doing business and living. Niche your way to success and happiness.